Question 5; How did you address your audience?

The target audience for our media product was male and females, aged fifteen and up, with particular emphaise on young adults. I think our film would be able to reach our target audience, because the plot is interesting and also quite suspensful, as you don't know what is going to happen when the killer is deciding who and how to murder. I think our film is especially interesting, through the use of tarot cards, and even not being able to fully see the killer's identity, because this could make the audience wish to keep watching, in order to hopefully find out who the killer really is. When planning our production, we thought that using the tarot cards would make the film interesting, because it could appeal to many audiences, especially audiences who are interested in witchcraft, or supernatural type films. I think that our storyline is also quite unique, by using tarot cards, in the sense of a game, in order to kill people. This is also good for being able to attract the right audience, because many young adults may like the idea of being able to see a new film, with a different approach towards psychological thriller, that isn't merely the same kind of plot that you may see in real psychological thriller films.

From audience feedback, we found our a variety of things that were good about our film, and also things that we could improve on to make our film better. From the feedback, it seemed that most people who we asked thought that the plot was a good film idea, and that if it were to be released, they would go to see the film. Some people did also like the use of tarot cards, because this is quite original. However, I think, from audience feedback, our age range would be too high, being aged 15, to 50 years, because older, middle aged people that we asked said they probably wouldn't enjoy watching this type of film, and would prefer to watch one more suited to their taste. Therefore, it would be suitable to generally focus our film to young people, who are most likely to enjoy our film.